Propagandais a message that tries to change public views or persuade action.The message of an advertisement serves a particular agenda.Propaganda may appear in any medium or form and may fail to be clearas propaganda. However, not every propaganda id wrong some serverational purposes, for instance promoting achievement on publichealth matters. If the propaganda is spread over a particular periodand wins over or fire up the audience, then it is a good propaganda.However, if it fails to win people, then it is a dangerouspropaganda. Propaganda may be classified based on concealment orvisibility of its source or when the message is truly propaganda.“White” propaganda originates from an official source and it isnot hidden. For example, broadcasting from sources like Voice ofAmerica or Radio Moscow. “Grey” propaganda can be blatantpropaganda but the source will be hidden. The content of “black”propaganda is not easily recognized as propaganda, and the source iscompletely hidden. Propagandist usually uses attitudes, morals, andsymbols, which are entrenched in a target audience. It is desirablebecause the emotional response may be powerful, profound, notrational, and long-lasting (Pratkanis& Elliot 67).
Duringwartime, propaganda message is used as powerful weapon to attack theother party. Propaganda is applied to brutalize as well as createanimosity toward the enemy, external or internal through creatingwrong image in mind. It is usually done by using racist or derogatoryterms, making allegations against atrocities of the enemy or avoidingsome words. Wars that are caused by propaganda require home residentsto know that their enemy has committed some injustice. The crimecommitted is based on facts or fictitious. Home community must at thesame time decide that their nation exercise justices. Propaganda isused as one of the ways of causing psychological war that involvewrong standard operations. The word refers to incorrect factsintended to emphasize mindsets individuals believed to bepropagandist wishes. Many people assume that when people considersomething wrong, people are likely to be affected by uncertainties.Since uncertainties are hostile, people will be keen to extinguishpropagandist, and therefore people are receptive to comforts ofpeople in rule. As a result, people use propaganda regularly toaddress individuals who are concerned with that agenda. The method ofstrengthening applies a personal inclination to self-select“pleasant” facts sourced as a way of sustaining control (Ponsonby56).
Inwar, propaganda is categorized according to origin of a message orthe nature. White propaganda originates from a well-known source andcan be identified by tender approaches of influence like standardpublic affairs methods, as well as biased demonstration of a quarrel.Grey propaganda is a message without any identifiable author orsource. This type of propaganda is mainly used to make the enemybelieve falsehoods information using straw arguments. Blackpropaganda is known to come from one source but indeed it comes fromanother source. People do this to disguise the right origin ofpropaganda, either from an organization or an enemy country with anegative image of the public (Pratkanis& Elliot 75).
Inscale, the three categories of propaganda may be well-defined byprospective of correct and accurate evidence to contest withpublicity. For instance, disagreement with white propaganda isregularly found and can slightly dishonor the origin of propaganda.The disagreement with grey propaganda, especially when exposed(mainly through a private source), it may generate a certain level ofcivic turmoil. Disagreement with black propaganda message is in mostcases unobtainable, and can be unsafe to disclose, since theawareness of the black propaganda sources, as well as tactics, wouldbackfire or undermine the very crusade that black propagandist held(Ponsonby 61).
Propagandacan be managed through deceptive means. For example, disapprovinginformation concerning an origin of some individuals or the foreignnations can be tolerated or encouraged in an educational scheme.Since only few students who truly double-check things taught inschool, disapproval of information like this can be reiterated byparents and journalists, hence reinforcing the concept that criticismof information is actually “a famous fact”, although no personcan explain an authoritative source. Sometimes such permeatingpropaganda is used for political aims: through giving people wrongimpression of the policies or qualities of their country. As aresult, people may reject some remarks or some suggestions or evenignore involvement of others. During Second World War in SovietUnion, the war propaganda started to inspire people was well-orderedby Stalin. Stalin asserted that the clumsy style, which educatedlisteners judged as imitation. Furthermore, the unauthorized reportsconcerning German massacres were convincing and well instituted(Ponsonby 62).
Finally,it is important to realize that propaganda is all over practicallymost of the messages people are exposed to as propaganda. Given thenumber of words that hits people it is not possible to analyticallyevaluate every one. Therefore, the tendency is to become entirelycynical and rubbish all of them. It can prevent people from beingmisled although not good for a nation as the whole. Visualize theconsequences if a government tried to permit to some truthful andcrucial information, and then most people choose not to believe thatinformation. There are respectable examples in Vietnam War.
Pratkanis,Anthony R, & Elliot Aronson. Ageof Propaganda: The Everyday Use and Abuse of Persuasion.New York: W.H. Freeman, 2005. Print.
Ponsonby,Arthur P. Falsehoodin War-Time, Containing an Assortment of Lies Circulated Throughoutthe Nations During the Great War.New York: Garland Pub. Co, 2013. Print.