Response to Journal Articles Number

Responseto Journal Articles



Professor(insert name)

Departmentof (insert department)

Facultyof (insert faculty)

(Nameof your university)

DearDr. (Insert name)

Iam (insert name), a management student in the university, currentlyin my () year as a management student and look forward to graduatewith the best grades skills and knowledge in the managementdiscipline. The aim of writing this letter is to let you know howmuch I have learned and benefited, as well as progressed as in termsof skills and knowledge in the management docket. May I take thisopportunity to thank you for your dedication as my professor in thismanagement course, as I have learnt a lot from your classes.

Asa management student, I have learnt a lot through the classes, casesstudied, classroom discussions I have which has all contributed tothe making of a better manager in the future within me. I can confessthat, I have tremendously developed as a manager in terms of thinkingand approach to managerial cases, solving challenges, which mayrequire my attention in any management position. Throughout thesession I have acquired relevant skills and knowledge, whichdetrimental to my managerial practices. As a future manager I aspireto be effective in numerous fronts such as decision-making, effectiveleadership, solving problems and communicating with my subordinates.

Threesignificant ways I have developed as a manager

Oneof the most significant way I have developed as a future manager isthrough adequate understanding of the manager’s roles in any givenorganization. With the help of the case study or the article by HenryMintzberg, I am now fully equipped with what to expect in the jobmarket as a manager. The article acted as an eye opener of what toexpect, when in the actual. Management is diverse with different kindof duties and roles, with the help of the professor and the casestudies I am now fully prepared to implement the knowledge acquiredinto the actual management scenario.

Inaddition to understanding the scope of managerial docket and itsdemands in terms of duties and requirements, I have also benefitedgreatly from the learning of the effective communication andsuccessful teamwork in managing. Throughout the learning period Ihave identified communication as one of the pillars for one to becomean effective manager both in performance and coordination togetherpeople into an effective team of workers. Throughout the numerouscases studied in the classroom, I have singled out, thatcommunication is essential in each and every aspect of management.This has contributed to the development and adoption of the bestpossible communication skills that may be required in any managementsituation. This has contributed immensely to my development as afuture manager, as I will be able to communicate my points to my teamof employees, as well as be able to understand them.

Finally,as a student and an ambitious manager, another way that has developedme as a future manager is the aspect of decision making, ability toform teamwork’s as well as the knowledge to handle a multiculturalorganization. Through the numerous case studies handled in class, Ihave been given the opportunity to apply my acquired knowledge andskill before getting into the actual scenario.

Experiencesthat have influenced my development

Ihave been lucky to have diverse sources of experiences to develop mymanagerial skills and acquire the relevant knowledge. As a student, Ihave found the case studies proving to be very effectual. The casestudies have given the opportunity to teach new ideas as well asallowing one to apply the leant skill or knowledge. In addition tothe case studies, the university has offered us very useful onlinelibrary, which has equally contributed to the making of the managerin me. One of the key and influence is experiences that have greatlyinfluenced my development is the university and most importantly, myprofessor, who has continuously used real life cases to educate us ondifferent managerial aspects, as well as teach us to think likemanagers. This has greatly influenced my development and change in mythinking.

Theexperiences have been tremendous in helping to improve myinterpersonal skills, and in turn making a positive impact in mymanagement style, as well as improving core skills that are essentialwhen approaching managerial challenges, as well as helping to makebetter executive decisions. Moreover, the knowledge and skills hasenhanced my understanding of the relationship between the employees,business goals, and objectives as well as human wants. This wouldenable to have the required balance within an organization formaximum productivity of the departments

Changein thinking

Yes,my everyday thinking as well as an approach to managerial aspects hasgreatly changed and am now being guided by the vast knowledge andskills acquired. Before the numerous managerial classes, my approachto some challenges would have been wanting. In addition, my idea ofbeing a leader or manager is that of authoritarian, where I have onlyto give orders. However, this is now changing, as I have adopted moresuited leadership styles as well as effective communication skills.The acquired skills and knowledge has helped me think positivelytowards the management roles, as well as feel like a team player,rather than being the boss.

Theacquired knowledge and skills have been effective both in managing atthe personal level and at organization level. The skills andknowledge obtained has influenced the application of thinkingprinciples in solving organization and personal problems, as I havelearned effective ways of designing team, as well as changemanagement initiatives into positive organization culture. Inaddition, the managerial skills and knowledge has contributed to thedevelopment of greater awareness within me, of my leadership style,and how the style can be of help to others.

Asmanagement student, I do hereby thank my professor, Prof (name) forthe positive transformation into a well-educated and skilled manager.I look forward to practicing the learned skills into actualmanagement, and hope to be an effective manager.




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Tableof Contents

Article 1 5

Article 2 7

Article 3 9

Article 4 11

Article 5 13

Article 6 15

Article 7 16

Article 8 18

Article 9 19

Article 10 20

Article 11 21

Article 12 22

References 23

Responseto Journal Articles


Why the Lean Startup ChangesEverything: StevenG. Blank


The approach of starting up andlaunching new business enterprises has over time changed from thetraditional approach to the more recent and diverse approach such asthe case of “the lean start-up approach/methodology. The articleprovides a comparison between the traditional approach of starting orlaunching companies. The old approach was marked by the writing of abusiness plan before getting into the actual business. On the otherhand, the lean start-up begins with the looking for the appropriatebusiness model (Blank, 2013). The article gives an insight into thelean start-up approach and comparing it to the traditional approachin the starting a business.

Reflective Commentary

The article is an important one,as after reading it, I have developed a clear understanding of thedifference between the traditional and the recent approach inestablishing a business entity. The author has expertlydifferentiated between the two approaches, and I think the (author)wanted to think about the diversity as well the evolution in the waysof starting a business. After reading the article, I look forward tothe comparison between the two approaches in terms of success rate,i.e. which business establishment survives more or longer once theyare started.

As I read the article, I couldn’thelp but think more and more about the evolution of the diverse waysof starting a business, as well as what contributes to the differentideas. Despite the well pointed merits of the lean start-up approachof the author, I equally believe, the old regime of commencing abusiness is equally effective ad can as well be adopted in the recenttimes. In other words, it should not be dismissed like the authorwants to point out in the article. Finally, the article has perfectlyconnected to my personal experience or idea to the aspect of startinga business. Before the reading of the article, my idea was that,there are pre-requisite actions that must be accomplished beforesetting up any business (Blank, 2013). This is the idea by the authorthat, for every business, there is a unique approach to a businessstartup.


Manager`s Job: Folklore andFact, HenryMintzberg


Over the time, there have beendiverse roles played by the managers. However, there have beendifferent approaches implemented to fulfill the different roles of amanager more effectively. This article has given an overview intomanagement, and coming into a conclusion that, management entailsdifferent roles. The 3 main aspects or the role of managemententails, interpersonal, decision making and information roles. Thisarticle has looked at 5 different CEO’s and compared their roles,before concluding on the roles of a manager in any givenorganization. However, it’s clear that, the roles vary from oneorganization to the other. In addition, the article has linked theaspect of management, to the issues of leadership, managers andmanagerial behavior’s, skills as well as the functions of theexecutives (Mintzberg, 1990).

Reflective commentary

After reading the article, theauthor has made it clear, the evolution through the times of theroles of the manager sin organizations. The article was the enhancededition, d the author has contributed by giving his views on the maintopic of the article, which is whatdo managers do? Theauthor wanted me to understand the diverse role played by themanagers, as well as the changing approach to management. The authorhas succeeded in persuading me to accept his argument about thefunctions of a manager. However, as I read the article, I couldn’tavoid thinking, what contributes to the changing roles of managersfrom one business entity to the other.

Nevertheless, I kind of objectthe author’s idea or link between leadership, management,executives as well as management skills and behaviors. With referenceto the topic in the article, the authors take has somewhat agreedwith my personal experience in the topic. The aspect of managementhas changed over time, as more and more approaches are being adoptedas well as the use of different styles of leadership (Mintzberg,1990). The article has increased my understandingof the rolesplayed by managers as well as the different catalyst that helps themto achieve their objectives more effectively.


Ambidextrous Organization,Michael L. TushmanCharles A. O`Reilly


The aspect and the approaches tomanagement have continued to change over time. This article has triedto explore the diverse model of success in managing an organizationfocusing on AmbidextrousOrganization. This issimplified as the ability of an organization to become efficient inits management aspect, as well as its ability to acclimatize or adaptto the ever changing business environments and business demands. Thearticle has looked at how management can be used to effectively forthe success of a business or organization. Moreover, the article hasas well looked into the impact if organization structure, design andhow they impact into the management of an organization (Michael etal, 2004).

Reflective commentary

After reading the article, theauthor wanted me to get the idea behind the AmbidextrousOrganization. The mainobjective of the article is to discover how managers can develop andimplement units that are focused on innovation, as well as how tointegrate them for the success of the business. The author hassucceeded in making me accept his ideas about the topic. One of theideas that have come out well from the article is the aspect of crossfunctional management and the innovations (Michael et al, 2004).However, it’s not clear organization design and structure impactthe innovations and the success of an organization.

As I read through the article, Icouldn’t avoid thinking on the issue of AmbidextrousLeadership. With thedevelopment of this leadership aspect, many of the discussed aspectsof the author would be dealt with by the leader/manager that isdeveloped or skilled in the practice. Moreover, would the approach toAmbidextrousOrganization, be moreeffective through the training of ambidextrous leaders/leadership.This can be defined as the diverse alignments that are interconnectedthrough senior teams, developed on common values and vision. Afterreading the article, one clear aspect that I would like to know iswhether there is a leadership style of approach that can termed asthe best or the most effective (Michael et al, 2004). Being in thebusiness aspect, I have the experience of diverse leadershipapproaches that can be used.


Leadership and Teaming, ModuleNote, EthanS. Bernstein


Leadership has become a dynamicaspect of the business industry. The article has looked at theleadership at large, highlighting how teams formation and leadershipcan have tremendous impact to an organization. Additionally, thearticle has emphasized on the power of a team towards the achievementof an organization goals and objectives. Different factors contributeto the success and failure of teams in an organization. In anutshell, the article has highlighted the factors that make a teamsuccessful or not, summarizing the key conditions that can enhancethe effectiveness, management and creation of an effective team in anorganization (Ethan, 2013). In addition, the article has simplifiedthe practice of teamwork toward the achievement of organizationalgoals and objectives.

Reflective commentary

After reading the article, theauthor wanted me to believe the power behind the team’s formationand team work towards the success of an organization. The author haseffectively succeeded me to accept the power of teamwork istremendous when positively implemented. What has come out as asurprise is how management and leadership has become a dynamic aspectday in day out. Additionally, the establishment of the humanresource management tool within an organization has greatlycontributed to the making of successful teams or team work (Ethan,2013).

As I read through the article Icouldn’t help but think about the massive contribution which hasresulted from the adoption of the HRM in organization management.Leaders and managers have realized the power behind an effective andpositive employee relationships, which a catalyst for a successfulteam. I agree with the authors’ approach to teamwork, and itscontribution to organizational success. Moreover, the authoreffectively pointed that, effective team building is essential forteam and organizational performance (Ethan, 2013). Team work andteams are becoming the main approach to management however, theauthor hasn’t effectively highlighted what can lead to a team’sfailure. Finally, the author has the same stand with me as well bothagree with the aspect that, for a collective success of anorganization, teams and teamwork are the solution.


Leading from Any Chair:Empowering Those We Lead to Realize their Full Potential and toBecome Leaders Themselves, RosamundStone Zander Benjamin Zander


One of the significance ofleadership is the ability to impact and to positively change andinspire people towards achieving the best. Through the article, theauthor has illustrated how organization leaders can engage theirsubjects and inspire them to contribute and offer their best abilitytowards the organization goals. Effective leaders are gauged on theaspect of their ability to positively influence the employees ortheir followers. Some of the aspect that is recognized towardsachieving the best from the employees, is through the realization ofhow to motivate them, as well as being creative (Rosamund &ampBenjamin, 2001). The article is focused on how to make one aneffective leader, through managing other people.

Reflective Commentary

After reading the article, it’sclear that, it is an essential element for leaders to empower theirsubjects. The author has identified the success of the leaders isportrayed by their subjects as well as being able to change theircontributing through inspiring them. The author wanted me to view andbelieve the power of the employees in an organization as well as thecontribution of the leaders through employee empowering. Leaders,from the chair article have effectively highlighted how leaders canmotivate their subjects to become team players. In addition, theauthor has highlighted the essence of leaders being creative towardsthe aspect of motivating their followers to perform and give theirbest towards the realization of the organization goals and objectives(Rosamund &amp Benjamin, 2001).

One of the points to be noted isthe diverse nature and approach to leadership. The author hashighlighted the aspect that, it’s the leaders who determines thefollower’s contribution however, I object this and note that, theemployee’s contribution equally determines the success of anorganization. The leader can implement all what is required for thefollowers and the organization to be successful however, hissubjects are equally responsible towards the success of theorganization. As I read through the article, I couldn’t avoidthinking about the Laissez-fairestyle of leadership(Rosamund &amp Benjamin,2001). This entailsempowering of the teams and the employees towards success of anorganization. Finally, the article has highlighted the key element ofmotivation.


The Discipline of Innovation,Peter F. Drucker


The aspect of changing andimplementation of more effective processes, ideas and ways to performduties has continued to be invented, which has become an essentialelement towards business success. Business entities that haveembarked on the innovation of better and improve business approachesare said to be successful. From the article, the author hashighlighted innovation requires more than creativity. The articlelooks into innovation, as well as managing innovation and creativityin business entity (Drucker, 1998). In addition, the articleaddresses the impact of customer oriented innovations in anorganization.

Reflective Commentary

After I finished reading thearticle, the author wanted me to believe and understand the power ofinnovation towards success in a business. The author has succeeded inpersuading me to accept his idea. One of the confusing points was theidea, that innovation can be both disruptive and positivedevelopments. Disruptive innovation can hamper the development of abusiness organization. In addition, customer power is essentialtowards the implementation of innovation. Another idea that cameforth from the article is the qualities of an effective leader as heis supposed to be both creative and innovative. As I read thisarticle, I couldn’t avoid thinking how to avoid disruptiveinnovation as well as how to effectively incorporate the customers inthe innovations (Drucker, 1998).

The article is an essentialmaterial for leaders and managers on how to be effective leaders interms of innovation and customer management. As a result of readingthe article I would as well alike to know, how to differentiatepositive and disruptive innovations, and how to avoid the negatives.The article has somewhat agreed with my personal experience, but mostimportantly, it has opened my thinking on the innovation subject(Drucker, 1998). Am now aware, innovation can be both beneficial ornegative impacting to a business.


Active Listening,James G. Clawson


Communication has become of thekey aspects in human life as well as in our lives. Equally, effectivecommunication in business has been known to determine the success ofa business in its operations and performance. The author of thearticle, ActiveListening, hashighlighted the different aspect of communication in a business suchas active and reflective listening. Additionally, the article haslooked into the reflective listening in addition to how it can beapplied in a business organization. Lastly, the article has tackedthe aspects of HRM, organization leadership, behavior andcommunication in an organization.

Reflective Commentary

After reading the article, theauthor looks forward to highlight the essential aspect of effectivelistening as an important skill in an organization or workplace.Being a good listener is essential for effective communication in anorganization. The article highlights what makes one a good listener,as well as what to avoid in order making communication effective. Onone side, the author has managed to persuade me to accept a goodportion of the article. However, the article doesn’t make a goodconnection between the communication in an organization and thefunctions of human resource management, leadership, and the strategicalliances (Clawson, 1991).

One of the ideas that are veryclear from the article is the fact that communication is equally,important tool towards the success of leaders in an organization. Inaddition, when reading the article I was always thinking about thediverse aspects that makes an effective leader, as well as which arethe effective communication channels and media, that are effective inan organization. Communication is an essential element in one life,and the article reminded me of another article that has elaboratedthe different communication models that can be used in organizationalleadership and management (Clawson, 1991).


What You Don`t Know AboutMaking Decisions,David A. GarvinMichael A. Roberto


One of the key aspects thatdetermine the success of any business is the aspect of decisionmaking. Decision making is an all-inclusive exercise which entailsnumerous other aspects. The author of the article has explained theissue of decision making in an organization as well as highlightingits impacts towards business success in its performance. The articlelooks at how business leaders treat decision-making as an event whichthey take as if it occurs at a given point (Garvin and Michael,2001). However, the fact is that, decision making isn’t an event,but rather a process, which takes time to be fully implemented.

Reflective commentary

After I finished reading thearticle on decision making, the author wanted to drive and clear theunderstanding of the decision making aspect of an organization. Oneof the ideas from the article that is new to me is the fact that,decision making isn’t an event but rather a process. According tome, decision making was a one action event, but the idea is a processthat can take time to be implemented. The article is an effective eyeopener to the process of decision making in organizations, as well asthe elements that contribute to an effective decision making (Garvinand Michael, 2001).

One of the aspects that define asuccessful management team is the ability to implement the effectivedecision making in an organization. The objective of the article hasbeen achieved, through identification of implementation of creativethinking as well as leader’s and managers being open to ideas. As Iread through the article, I couldn’t avoid thinking about how tobring together all the parties involved in decision making, such asthe leaders, employees, and the management, as well as the formationof teamwork in decision-making. Moreover, what is the impact ofcommunication towards decision making, as well as what can hinder ordelay a decision making process.


Why Business Models Matter,Joan Magretta


One of the recent aspects or thedevelopments in the business sector is the adoption new andtechnology oriented approach to the business management. The termbusiness modelcame to be prominent through the coming of the internet. The article“why business modelsmatter’, hashighlighted what are business models, as well as how to identify andassess an effective business model (Magretta, 2002). In addition, thearticle has identified and different business models, theircompetitive advantage as well as improving the numerous businessaspects such as planning and profitability.

Reflective commentary

After reading the article aboutbusiness model, the author wanted me to undertraining the meaning ofthe term ‘business model’, what they are as well as differentbusiness models that can be used in a business. In addition, theauthor has looked forward to informing on the different advantagesassociated with business models if expertly developed and implementedin an organization. On the other hand, the article has led to thedesire to know, what are the factors that determine which businessmodels will be used by a business (Magretta, 2002). I agree with theauthor’s idea and approach to the business model.

However, I haven’t accepted hisentire take, that a good business model is all what is needed for abusiness to be successful. In my view, a good business model isn’tenough for a business to be successful. As I read the article, Icouldn’t help but think more about the different aspects ofbusiness that can lead to successful management and performance of abusiness (Magretta, 2002). One of the ideas that have come along iswhat are the divergent aspects that are contributed by the intendedadoption in the management of business, as well as impact of businessglobalization.


Managing Multicultural Teams,Jeanne Brett KristinBehfar Mary C. Kern


One of the issues that havebrought along divided opinion as well as negative impact on thebusiness management as well as being a challenging aspect is theissue of managing a multicultural organization or team. One issuewith such teams (multicultural) is that, for some reason theygenerate frustrating management dilemmas. The main topic behind thearticle is that, the author is addressing what are the causes ofconflict that may be experienced in a multicultural team, in additionto different ways to navigate through the issues (Jeanne et al,2006).

Reflective commentary

After reading the article, theauthor has clearly defined what is multicultural in a business set aswell as highlighting different challenges to the management ofmulticultural. The author was looking to explain what ismulticultural, its challenges and how to avoid them, which I agreewith. In addition, to this one thing that I would like to know, sinceglobalization has had tremendous impact to the business, world, doesit contribute the numerous challenges experienced by management ofmulticultural teams (Jeanne et al, 2006).

As I read through the article, Icould help but think about, what are the challenges of managing amultinational business enterprise such as Coca-Cola, and how has suchbig business established managed to overcome the cultural barrier(Jeanne et al, 2006).. This article, led to the recalling of adiscussion of a case study, on what would be the challenges of abusiness relocating from the United States, to Indian market. Lastly,the article is an example of even what is experienced in a class,which is populated with students from different backgrounds theteacher is always faced with challenges such as communication, whichis one of the issues raised by the author in the article.


How Management Teams Can HaveA Good Fight. FightKathleen M. Eisenhardt, Jean L, Kahwajy, and LJ. Bourgeois III


Conflict is one of the aspects inany management or leadership responsibilities however, conflict canbe turned into a positive tool to help in improving the performanceof a business, the employees or the productivity of teams in anorganization. The author has highlighted the essence of themanagement teams to always participate in arguments, but should bekeen not to destroy the ability of the members to work together. Thekey aspects of the article are to turn conflict in an organization ormanagement scenario to a positive aspect in the management of teams(Eisenhardt, 1997).

Reflective Commentary

After reading the article, one ofthe key aspects that the author wants me to understand is the impactof conflict in team management as well as how to avoid the conflict.Moreover, the author is keen to highlight how to turn conflict into apositive development/tool in an organization. One of the new ideaslearnt from the article, is that, more information to the people, andfocus on facts reduces negative impact of conflict.

As I read through the article Icouldn’t help but think about what are the causes of arguments inan organization as well as how to identify positive and negativearguments. One of the interesting approaches to handle conflict aspointed by the author is the use of humor. The article also led tothinking of another article discussed in class on the impacts ofconflict on decision making in a team of employees from differentdepartments. Finally, the author has excelled in connecting conflict,speed and performance, with all being interlinked to improveorganization performance (Eisenhardt, 1997).


The Hidden Traps in DecisionMaking Hammond,J. S., Keeney, R. L., &amp Raiffa.


The practice of decision makingis an involving practice, with the managers faced with differentfactors determining what decision to make. With reference to thearticle The HiddenTraps in Decision Making Hammond’by the four authors, some managers are often cautious, while othersmay be overconfident. The article discusses different traps that mayfault decision making. Such raps include status-quo, anchoring trap,sunk-cost trap, the framing trap among others (Hammond et al, 2006).On the other hand, the authors have highlighted, making of decisionsas the essential job in the executive.

Reflective Commentary

After I finished reading thearticle, the author is keen to let me believe, what are thecontributing factors that impact decision making among managers. Theauthor has succeeded in persuading me to believe, the impact ofdifferent traps in making decision. As I read through the article,the idea that has come up is the different leadership or managementstyles and how they navigate through the decision making (Hammond etal, 2006). The article has made me think, what other factorscontribute to ineffective decision making in an organization.


Managementhas become a diverse and an all-inclusive practice in the recenttimes unlike sometimes back. Ranging from business commencement ofthe management of an employee’s and the resources, management hasover time become a very diverse occupation which is made of otherrole? From article one to the12th each of the article show thedifferent elements that contribute to the making of an effectivemanager in the present day. Aspects such as communication, businessmodels, decision making, and team management among others, havebecome integral elements in the recent time if one wants to become asuccessful manager. As a student in the managerial course, I havecome to like and learn a lot of the different components thatcontribute to the making of an effective manager. Before theexperience, skills and the knowledge of the recent role of managers,as well as what makes an effective manager, my knowledge was vetshallow on the topic.

Thetheoretical element of the topic is essential in shaping of a recenttime managing. Through the course, and the analyzing of the cases,provided, the basis for becoming an effective manager. Thetheoretical explained the expected experiences when one becomes amanager. Through the writing of the paper and analyzing of the casesprovided, there is a direct connection between the learnt informationand actual management job. As a learner, I have greatly benefitedfrom the cases, and changed from my previous perception andunderstanding of the, who is a manager? What are the functions orroles of a manger? What makes one an effective manager?. In summarysome of the learnt ideas include approaches in starting a business,the role of managers in an organization, effective teaming andleadership, business innovation, communication, decision-making andmulticulturalism in an organization. The topic has been effective inmaking and shaping my managerial skills and knowledge.


Blank, G. Steven. (2013).Enterprenure: Why theLean Startup Changes EverythingHavard

Business. 1

Clawson, G. James. (1991) Activelistening: General Management.Darden School of business.7

Drucker, P. F. (1998). TheDiscipline of Innovation.&nbspHarvardBusiness Review,&nbsp76(6),149-157. 6

Ethan S. Bernstein. (2013).Organizational behavior: Leadershipand Teaming, Module Note.4

Eisenhardt, K. M., Kahwajy, J.L., &amp Bourgeois III, L. J. (1997). How Management Teams Can

Have A Good Fight.&nbspHarvardBusiness Review,&nbsp75(4),77-85. 11

Garvin, A. David, and Robert, A.Michael. (2001). WhatYou Don`t Know About Making

Decisions: generalmanagement. HarvardBusiness Review 8

Hammond, J. S., Keeney, R. L., &ampRaiffa, H. (2006). The Hidden Traps in Decision

Making.&nbspHarvardBusiness Review,84(1),118-126. 12

Jeanne Brett Kristin BehfarMary C. Kern, (2006). Organizational Behavior: Managing

Multicultural Teams.Harvard Business Review. 10

Magretta, Joan. (2002). Whybusiness models matter. Harvard business9

Mintzberg, Henry. (1990). Generalmanagement: Manager`sJob: Folklore and FactHarvard

Business Review. 2

Michael L. Tushman Charles A.O`Reilly. (2004). Strategy:AmbidextrousOrganization.

Harvard Business Review. 3

Rosamund Stone Zander BenjaminZander, (2001). Organizational Behavior:Leadingfrom Any

Chair: Empowering Those WeLead to Realize their Full Potential and to Become LeadersThemselves.5